loyalty

Loyalty programs are structured marketing strategies designed by merchants to encourage customers to continue to shop at or use the services of businesses associated with each program.

How Chipotle Is Keeping Rewards Out Of The Hands Of Hackers
How Chipotle Is Keeping Rewards Out Of The Hands Of Hackers
August 16, 2019  |  Mobile Order Ahead

Mobile order-ahead apps are becoming more and more popular among quick-service restaurants (QSRs), and many eateries are turning to loyalty and rewards programs to encourage...

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Tech Drives CU Loyalty For Long-Term ROI
Tech Drives CU Loyalty For Long-Term ROI
August 15, 2019  |  Credit Unions

These days, return on investment (ROI) is measured in more than dollars and cents. That’s especially true for FIs investing in innovative products and services. PSCU’s...

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Why Credit Unions Have A Member Loyalty Gap
Why Credit Unions Have A Member Loyalty Gap
August 08, 2019  |  Digital Payments

Loyalty is a tricky proposition, especially as plastic cards have given way to mobile payments, and there is little mercy for those businesses that get...

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Adobe On How Regional Payments Enable Global Growth
Adobe On How Regional Payments Enable Global Growth
August 02, 2019  |  Cross Border Commerce

For global businesses with recurring billing business models, the costs of FX conversion, transaction processing and failed payments can quickly add up — and not...

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Dunkin’ Expands Digital Innovation, Focuses On Delivery, Loyalty
Dunkin’ Expands Digital Innovation, Focuses On Delivery, Loyalty
August 01, 2019  |  Earnings

With upgrades to its mobile app and new product offerings, Dunkin’ Brands grew its digital and delivery platforms while rolling out menu innovations with broader...

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Brightloom’s Adam Brotman On Building A Better (Digital) QSR
Brightloom’s Adam Brotman On Building A Better (Digital) QSR
August 01, 2019  |  Innovation

Restaurant operators are waking up to the fact that they need to bring more digital and mobile oomph to their operations, lest they lose customers...

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Deep Dive: Voice Assistant Technology For Mobile Order-Ahead
Deep Dive: Voice Assistant Technology For Mobile Order-Ahead
July 30, 2019  |  Mobile Order Ahead

Voice-activated food ordering was once limited to the realm of science fiction. Captain Jean-Luc Picard of “Star Trek: The Next Generation” was famous for ordering...

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Cobalt Credit Union’s Data-Driven Innovation In Member Services
Cobalt Credit Union’s Data-Driven Innovation In Member Services
July 30, 2019  |  Credit Unions

Credit unions can’t afford an investment misfire. So how can CU decision makers know if they’re pursuing innovations that will deliver significant return on investment...

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