Pop quiz—what is the best type of customer? Although “rich” might be the easiest go-to answer, “loyal” is perhaps a better answer because, over the life...
Victor Ho, the CEO of 3-year-old loyalty firm FiveStars, has become a veteran of the capital-raising game as he has built his firm to support...
Loyalty and CRM services and technology company Brierley+Partners has announced Google Wallet support that will allow customers to better organize their various loyalty programs. Brierley...
There is no question that people are buying things online in ever increasing numbers or that they are creating reams of data while they are...
FiveStars, a 3-year-old loyalty reward firm focused on small businesses, has raised $26 million. “Menlo Ventures led the Series B investment, joined by the company’s...
Apple has reportedly negotiated deals with several leading issuers to extend card present rates to Apple for all transactions involving their cards with Apple’s new...
Visa has cut a deal to license TrialPay’s transactional advertising platform for a loyalty and offers program, the card brand announced in a Visa Tumblr...
A Chase executive said that in order to win mobile payments, banks need to offer incentives.