marketing

Visa Rolls Out Promotions As Sponsor Of Hudson Yards
Visa Rolls Out Promotions As Sponsor Of Hudson Yards
March 18, 2019  |  Retail

As the official payment technology partner for Hudson Yards, New York City’s newest neighborhood offering shopping and entertainment options, Visa is offering exclusive discounts and deals...

READ MORE >
Will Consumers Want To Monetize Their Own Data?
Will Consumers Want To Monetize Their Own Data?
March 18, 2019  |  Data

If headlines are any indication, data breaches have made off with consumers’ most sensitive bits of information, such as Social Security numbers, credit card info...

READ MORE >
Neiman Marcus Taps Into The Travel Vertical
Neiman Marcus Taps Into The Travel Vertical
February 21, 2019  |  Retail

Neiman Marcus is expanding its horizons with travel this spring – though not by going anywhere itself. Instead, the department store has announced it will...

READ MORE >
‘Amazon Moments’ Lets Devs Gift Users With Tangible Rewards
‘Amazon Moments’ Lets Devs Gift Users With Tangible Rewards
February 14, 2019  |  Loyalty & Rewards

Amazon has launched a service called Moments, to let developers create actions for customers and give them rewards for completing them, according to reports. The...

READ MORE >
Fiverr CEO On ClearVoice Acquisition, Focusing On Gig Talent
Fiverr CEO On ClearVoice Acquisition, Focusing On Gig Talent
February 13, 2019  |  Gig Economy

As the gig economy grows and becomes more diverse (with more skilled workers entering the marketplace), opportunities abound for platform providers that can meet the...

READ MORE >
Grubhub’s Terrible, Horrible, No Good, Very Bad Day
Grubhub’s Terrible, Horrible, No Good, Very Bad Day
February 08, 2019  |  Earnings

If bad days are measured by declines in stock market prices, then yesterday (Feb. 7) was a really bad day for Grubhub. It was the...

READ MORE >
Zappos On Running Shoes, Personalized eTail And Offline Realness
Zappos On Running Shoes, Personalized eTail And Offline Realness
January 25, 2019  |  Retail

There is perhaps no pickier sub-group of shoe enthusiasts than runners. The average distance runner goes through three pairs of sneakers per year – and...

READ MORE >
Visa, Yelp Pair On SMB Advertising
Visa, Yelp Pair On SMB Advertising
January 24, 2019  |  News

Visa and Yelp are pairing on an advertising initiative for U.S.-based small and mid-sized businesses (SMBs), eyeing increased presence on the latter’s local search service....

READ MORE >
PayPal Hires New CMO
PayPal Hires New CMO
January 14, 2019  |  Personnel

PayPal appointed Allison Johnson, a marketing veteran with over two decades of experience in her field, as the company’s new executive VP and chief marketing...

READ MORE >