marketing

MoviePass Brings Back Popular Monthly Subscription Plan
MoviePass Brings Back Popular Monthly Subscription Plan
May 02, 2018  |  Subscriptions

MoviePass, which briefly removed its movie-a-day monthly subscription from its website, will start allowing customers to sign up for it again. Variety, citing MoviePass Chief...

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Britain’s $2B Royal Commerce Boon
Britain’s $2B Royal Commerce Boon
April 28, 2018  |  Retail

Spring has been called the season of renewal — new birth and new life — and it doesn’t get much better than the announcement of a marriage...

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For B2B SaaS Firms, Smart Data, Smarter Sales Efforts
For B2B SaaS Firms, Smart Data, Smarter Sales Efforts
April 20, 2018  |  B2B Payments

Software-as-s-Service has its lures and challenges for providers in the B2B realm. Recurring revenue is great, of course, but the ever-present challenges are how to...

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Snap Adding ‘Shop Now’ Button To AR Lenses
Snap Adding ‘Shop Now’ Button To AR Lenses
April 18, 2018  |  Retail

Snap, the maker of the Snapchat disappearing messaging app, is reportedly adding a “Shop Now” button to its app, enabling users to shop without leaving...

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inOne App To Rule Them All
inOne App To Rule Them All
April 10, 2018  |  Mobile Applications

Mobile apps are designed to deliver convenience, but for users with limited storage, RAM and battery life, they can create the exact opposite. That’s the...

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Amex Rolls Out New Global Branding Campaign
Amex Rolls Out New Global Branding Campaign
April 09, 2018  |  Merchant Innovation

On Monday (April 9), American Express unveiled a new global brand platform and marketing campaign dubbed “Powerful Backing: Don’t Do Business / Don’t Live Life Without...

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America Can Now Literally Run On Dunkin’
America Can Now Literally Run On Dunkin’
March 29, 2018  |  Retail

When Dunkin’ Donuts came up with the slogan “America runs on Dunkin,’” the company was pretty clearly being metaphorical. That’s no longer the case, as...

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Congress Asks Mark Zuckerberg To Testify About Cambridge Analytica
Congress Asks Mark Zuckerberg To Testify About Cambridge Analytica
March 23, 2018  |  Facebook

Following claims that Cambridge Analytica improperly collected personal data from Facebook users that was reportedly used to help elect U.S. President Donald Trump, U.S. legislators are asking...

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