marketing

Small Business Transformations Put the AI in Main Street
Small Business Transformations Put the AI in Main Street
April 29, 2024  |  SMBs

Small businesses with big ambitions are turning to artificial intelligence (AI) to drive growth.  That’s because, with 2024’s National Small Business Week already on day two,...

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Influencer Brands Are Getting Ready for a TikTok-Less Future
Influencer Brands Are Getting Ready for a TikTok-Less Future
April 27, 2024  |  Social Commerce

G.R.W.M. (that’s “get ready with me”) for a major change in the social commerce landscape, because the pending TikTok ban in the United States could be make-or-break...

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Advanced Tech Expands TV eCommerce Horizons
Advanced Tech Expands TV eCommerce Horizons
April 24, 2024  |  Technology

Gone are the days when watching TV was simply a passive pastime, a one-way street where viewers absorbed content without any direct interaction. In today’s...

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Saks Launches Retail Media Network Targeting Luxury Shoppers
Saks Launches Retail Media Network Targeting Luxury Shoppers
April 23, 2024  |  Retail

Saks is now offering digital advertising to connect brands with luxury shoppers on its platform. The new Saks Media Network delivers sponsored product ads and display...

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Billion-Dollar Buddies? Forecasting A Boom in the AI Companion Industry
Billion-Dollar Buddies? Forecasting A Boom in the AI Companion Industry
April 19, 2024  |  artificial intelligence

The industry of companion apps and robots powered by artificial intelligence (AI) is rapidly expanding. Greg Isenberg, formerly of WeWork’s startup hub, recently speculated on...

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Influencers Harness AI to Boost Fame and Fortune
Influencers Harness AI to Boost Fame and Fortune
April 15, 2024  |  artificial intelligence

Artificial intelligence (AI) is having a Kim Kardashian moment.  Dicer.ai, an AI-driven advertising performance analytics company, and FameFlow.ai, the world’s first celebrity and influencer AI likeness...

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Consumers Unsure Whether to Trust Luxury eCommerce Platforms
Consumers Unsure Whether to Trust Luxury eCommerce Platforms
April 15, 2024  |  Retail

Luxury shoppers may be willing to shell out quite a lot online for high-quality products, but only if they can trust that they are getting...

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Microsoft Pushes LinkedIn Further Into the Connected Economy
Microsoft Pushes LinkedIn Further Into the Connected Economy
April 05, 2024  |  Connected Economy

LinkedIn has long been a fundamental part of the B2B economy, now topping 1 billion users. Now it’s showing signs of stepping further into the...

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Messaging Platform Telegram Pivots to Crypto Payments for Ads 
Messaging Platform Telegram Pivots to Crypto Payments for Ads 
April 03, 2024  |  Cryptocurrency

Throughout nearly their entire history, cryptocurrencies have represented the archetypal innovation in search of a problem. And while they’ve succeeded as an unregulated store of value, as...

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