marketing

SundaySky Uses Video And Data To Amp Up Grocery Content
SundaySky Uses Video And Data To Amp Up Grocery Content
March 17, 2021  |  Retail

As consumers’ lives have moved increasingly online in the past year, causing them to seek web solutions for formerly in-person activities, grocery retailers have had...

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Just Do It: Brands Can Take D2C Page From Nike
Just Do It: Brands Can Take D2C Page From Nike
March 01, 2021  |  Retail

There have been lots of direct-to-consumer plays in the last year, most of them out of big consumer packaged goods (CPG) companies: Mars, Pepsi, Coca-Cola,...

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Positive Developments In Retail Earnings, Marketing Strategies 
Positive Developments In Retail Earnings, Marketing Strategies 
February 16, 2021  |  Today In Data

Digital automotive marketplace CarGurus reported in its recent financial results that its revenues have almost completely recovered to pre-pandemic levels, while consumer goods company Newell Brands said that many of...

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Expedia Asks: Why Work From Home When You Could Work From Here?
Expedia Asks: Why Work From Home When You Could Work From Here?
December 14, 2020  |  Travel Payments

One of the world’s largest travel websites has launched a dual-pronged promo to get record numbers of people who are currently working remotely to think...

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Wendy’s, Uber Eats Harness Power Of Pop Culture Promotion
Wendy’s, Uber Eats Harness Power Of Pop Culture Promotion
December 08, 2020  |  Retail

The PlayStation 5 and Microsoft Xbox Series X are the two big next-generation gaming consoles coming out this Christmas that parents and gamers worldwide are struggling...

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PAAY: Trade Out The Trade Shows
PAAY: Trade Out The Trade Shows
October 28, 2020  |  Innovation

Yitz Mendlowitz, co-founder and CEO of PAAY, discusses his firm’s biggest change in response to COVID-19, which has been a pivot to offline sales and...

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Minnesota Vikings Drive Fan Engagement With Winning Chat Experiences
Minnesota Vikings Drive Fan Engagement With Winning Chat Experiences
October 22, 2020  |  Retail

On the football field, the NFL’s Minnesota Vikings are showing flashes of brilliance, but at this early part of the season, they’ve posted only one...

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Amazon Offers Prime Day Discounts To Boost SMB Partners
Amazon Offers Prime Day Discounts To Boost SMB Partners
October 05, 2020  |  eCommerce

Amazon Prime customers who spend $10 or more at U.S. small businesses that are official “partners” of the company will get $10 discounts while shopping...

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Burger King, Steak-umm And Next-Level Social Media Marketing
Burger King, Steak-umm And Next-Level Social Media Marketing
October 03, 2020  |  Social Commerce

Brands have flocked to social media in an attempt to meet their consumers where they are and display a different side of themselves. Social media...

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