Merchant Innovation

Lyft After $1 Billion In Latest Battle Against Uber
Lyft After $1 Billion In Latest Battle Against Uber
December 22, 2015  |  Innovation

In the battle to secure more market share in the U.S. ride-sharing market, the battle between Uber and Lyft has always left the latter of...

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What Wild West Train Robberies And Amazon Deliveries Have In Common
What Wild West Train Robberies And Amazon Deliveries Have In Common
December 21, 2015  |  Consumer Insights

While the Wild West didn’t have anything like Amazon’s upcoming drone delivery program, the crisscrossing network of trains served as a primary means of transportation...

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Hit Or Miss Goes Tinder-Style For Shopping App
Hit Or Miss Goes Tinder-Style For Shopping App
December 21, 2015  |  Merchant Innovation

As more shoppers go online to take care of their holiday shopping lists, brands are throwing more and more features at them in increasingly frantic...

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Could Shazam Bait Consumers Into Actually Liking Beacons?
Could Shazam Bait Consumers Into Actually Liking Beacons?
December 21, 2015  |  Consumer Insights

On the surface, beacons appear to give consumers everything they want — targeted, personalized deals and product recommendations based on context that makes sense. However,...

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Best Buy Selling iPhones … For $1?
Best Buy Selling iPhones … For $1?
December 21, 2015  |  Merchant Innovation

While some shoppers like to get their holiday shopping done early, 2015 has proven that customers who have the stomach to wait out retailers will...

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High Fashion Sees Future In Online Videos
High Fashion Sees Future In Online Videos
December 18, 2015  |  Merchant Innovation

High fashion used to be able to create demand through exclusivity — invite only a few guests to a show, release only a few shipments of...

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Star Wars: The Merchandising Awakens
Star Wars: The Merchandising Awakens
December 18, 2015  |  Consumer Insights

After nearly a decade of waiting (or three for diehards that don’t count the prequels), fans are flocking to theaters to watch a new Star...

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High Costs And Low Sales Mean Big Changes For Prada
High Costs And Low Sales Mean Big Changes For Prada
December 17, 2015  |  Merchant Innovation

When costs inevitably grow too high and sales fall too low, sooner or later every brand has to take a gamble on either scaling back...

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