Millennials

Millennials, also known as Generation Y, are the demographic cohort following Generation X and preceding Generation Z. Researchers and popular media use the early 1980s as starting birth years and the mid-1990s to early 2000s as ending birth years, with 1981 to 1996 a widely accepted definition.

Source: en.wikipedia.org

EBay to Add Venmo as Payment Option in US
EBay to Add Venmo as Payment Option in US
June 13, 2024  |  Retail

Online marketplace eBay will add Venmo as a payment option in the coming week, saying it aims to expand payment method choice and cater to...

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Millennial Shoppers Lead Resale’s Growth
Millennial Shoppers Lead Resale’s Growth
June 12, 2024  |  Retail

As consumers turn to secondhand shopping options to manage their budgets amid inflation, millennials are leading the way. By the Numbers For the January edition...

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Gen Z and Millennial Sock Shoppers Go Toe to Toe
Gen Z and Millennial Sock Shoppers Go Toe to Toe
June 08, 2024  |  Retail

It looks like there’s a generational paradigm shift in a key hosiery category — on platforms such as TikTok, viral videos depict a lighthearted sock...

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Security Features Drive Digital Wallet Usage
Security Features Drive Digital Wallet Usage
June 06, 2024  |  Mobile Wallets

Mobile payments — and by extension, mobile wallets — are proving to be a favorite means of paying for all aspects of daily life as...

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54% of Gen Z Shoppers Use Pay Later Plans to Buy Groceries
54% of Gen Z Shoppers Use Pay Later Plans to Buy Groceries
May 31, 2024  |  Consumer Finance

Pay later plans — those arrangements enabling consumers to cover purchases over a set period of time — are not only a popular way to...

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Department Stores Aim to Attract Gen Z and Millennials
Department Stores Aim to Attract Gen Z and Millennials
May 20, 2024  |  Retail

Macy’s, Kohl’s, Nordstrom and other department stores are reportedly facing a pressing challenge in attracting younger customers. The rise of social media, specialty retailers, big-box stores and online...

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Three-Quarters of Young Consumers Favor Click-and-Mortar™ Grocery Shopping
Three-Quarters of Young Consumers Favor Click-and-Mortar™ Grocery Shopping
May 17, 2024  |  Retail

Millennials and Generation Z consumers are not satisfied choosing between digital and physical channels to do their grocery shopping — they want it all. By the Numbers...

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New Q1 Data Finds Older Demographics Driving Surge in Travel Spend
New Q1 Data Finds Older Demographics Driving Surge in Travel Spend
May 10, 2024  |  Travel Payments

They’re probably not going to Paris to see Taylor Swift. But spending among older, high-income consumers has led a Q1 travel surge that cuts across income...

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For 23% of Gen X Consumers, Paying Down Debt Is a Top Financial Goal 
For 23% of Gen X Consumers, Paying Down Debt Is a Top Financial Goal 
May 07, 2024  |  Consumer Finance

As the title of PYMNTS Intelligence’s most recent New Reality Check report, “The Paycheck-to-Paycheck Report: Why 60 Percent of Gen Z’s Live Paycheck to Paycheck,”...

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