Millennials

Millennials, also known as Generation Y, are the demographic cohort following Generation X and preceding Generation Z. Researchers and popular media use the early 1980s as starting birth years and the mid-1990s to early 2000s as ending birth years, with 1981 to 1996 a widely accepted definition.

Source: en.wikipedia.org

How C-Stores Market To Digitally Savvy Gas App Users
How C-Stores Market To Digitally Savvy Gas App Users
November 26, 2018  |  Retail

For some consumers, no trip to the gas station is complete without a stop at the convenience store for candy or snacks. And for others,...

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Physical Stores Have Winning Position During Holiday Shopping
Physical Stores Have Winning Position During Holiday Shopping
November 23, 2018  |  Retail

Digital is certainly the bee’s knees, the rad kid of commerce, the hippest person in the place. But don’t get too carried away — during the...

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Today In Data: Minding And Filling The Payments Gaps
Today In Data: Minding And Filling The Payments Gaps
November 15, 2018  |  Today In Data

Increasingly everything is online these days, up to and including consumer identity. That means many things are changing for the better: Checks, for the first...

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Business Buying Habits Are Shifting, But It’s Not Necessarily All About Speed
Business Buying Habits Are Shifting, But It’s Not Necessarily All About Speed
November 06, 2018  |  B2B Payments

Business buying habits are shifting, and while B2B eCommerce may be about speed and convenience when professionals want to purchase office supplies, the procurement process...

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Insurance Firms Cozy Up To Wearables And Fitness Tracking Tech
Insurance Firms Cozy Up To Wearables And Fitness Tracking Tech
November 05, 2018  |  Healthcare

Digital technology and the data that consumers are willing to provide are giving insurance agents a closer look at the day-to-day habits of individuals, with...

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Adobe: Why Voice And Touch Retail Will Boost 2018 Holiday Sales
Adobe: Why Voice And Touch Retail Will Boost 2018 Holiday Sales
November 05, 2018  |  Retail

Consumers want to touch before they buy, and they want to talk when they purchase. Those promise to stand as two main traits of the...

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Ecosystems: Google, Disney And The Power Of Parental Spend
Ecosystems: Google, Disney And The Power Of Parental Spend
October 31, 2018  |  Artificial Intelligence

There are some hit toys from the 1960s that were genuine classics – so much so that they are still with us today. This year, Ken Dolls,...

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Deep Dive: Subscriptions To Make Digital Fitness Less Of A Workout
Deep Dive: Subscriptions To Make Digital Fitness Less Of A Workout
October 30, 2018  |  Subscription Commerce

Connected devices are giving fitness buffs access to health data on a regular basis, fueling a market that’s projected to be worth $27.4 billion by...

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How Connected Devices Are Revolutionizing How And Who We Pay
How Connected Devices Are Revolutionizing How And Who We Pay
October 22, 2018  |  Payments Innovation

Connected devices — smartphones, tablets, voice-activated speakers, smartwatches, in-car dashboard systems — are changing how consumers in the U.S. buy and pay. Not just some...

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