Millennials

Millennials, also known as Generation Y, are the demographic cohort following Generation X and preceding Generation Z. Researchers and popular media use the early 1980s as starting birth years and the mid-1990s to early 2000s as ending birth years, with 1981 to 1996 a widely accepted definition.

Source: en.wikipedia.org

Millennials Show Caution With Online Payments Security
Millennials Show Caution With Online Payments Security
March 16, 2017  |  Retail

During the childhood of many millennials, the online world was in its infancy stages. With a decent amount of this age group remembering a time without...

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N26 Hits Milestone: 300,000 Customers Using App-Only Bank
N26 Hits Milestone: 300,000 Customers Using App-Only Bank
March 16, 2017  |  Digital Banking

N26, the app-only bank found in Europe, announced Wednesday (March 15) it has 300,000 users across Europe. According to a report in Business Insider, N26, which...

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Convenience Valued More Than Safety? Millennials Say Yes!
Convenience Valued More Than Safety? Millennials Say Yes!
March 16, 2017  |  Consumer Insights

The concept of valuing convenience over safety might be something more prominent in today’s society than ever before. Through the boom of the sharing economy,...

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Retailers Miss Out On $150B From Lack Of Personalization
Retailers Miss Out On $150B From Lack Of Personalization
March 14, 2017  |  Retail

While brick-and-mortar retail can’t always compete with the flexibility and relative ease that eCommerce experiences can offer, some retailers are beginning to bring back lost...

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Turns Out Millennials Buy Their Clothes On Amazon
Turns Out Millennials Buy Their Clothes On Amazon
March 13, 2017  |  Retail

As retailers across categories fawn over shares of millennial spending power, new insight from market research and analytics firm Slice Intelligence indicates that, in terms...

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LendingHome Going After First-Time Home Buyers With New Product
LendingHome Going After First-Time Home Buyers With New Product
March 10, 2017  |  Consumer Finance

LendingHome, the San Francisco mortgage company, is aiming to expand its market for loans by going after first-time homebuyers. According to a report in TechCrunch, LendingHome...

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Study Shows Gen Z Surprisingly Prefers In-Store Shopping
Study Shows Gen Z Surprisingly Prefers In-Store Shopping
March 09, 2017  |  Retail

With all of the connected devices enabling less interaction with others, the big struggle everyone has been talking about for the last year has been...

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Baby Boomers Vs. Millennials: Home Renovations Edition
Baby Boomers Vs. Millennials: Home Renovations Edition
March 07, 2017  |  Boomers vs. Millennials

When it comes to home repairs, there are myriad factors contributing to the reasons for them. While some homeowners want to knock out a wall...

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What You Didn’t Know You Didn’t Know About Millennials
What You Didn’t Know You Didn’t Know About Millennials
March 04, 2017  |  Mobile

Millennials as a generation are probably the most speculated and talked-about generation in human history. A reality that is not entirely unwarranted. There are 75.4...

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