Mobile Marketing

Texting Connections: Companies Drive Conversations Into Conversions, Vibes Says 
Texting Connections: Companies Drive Conversations Into Conversions, Vibes Says 
August 17, 2023  |  Retail

In today’s economy, retailers are on a perpetual quest to connect with their consumers in more meaningful ways. In this pursuit, the focus has shifted...

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Want To Win Consumer Mind (And Wallet) Share? Think Context
Want To Win Consumer Mind (And Wallet) Share? Think Context
December 19, 2018  |  Mobile

The holidays are a time for both hyper-vigilance and hopes. Many consumers must watch their spending so they don’t exceed their credit card limits or...

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Reveal Mobile Launches Platform That Leverages Location-Based Audience Data
Reveal Mobile Launches Platform That Leverages Location-Based Audience Data
April 25, 2017  |  Mobile Applications

Reveal Mobile, a leading innovator in monetizing location-based audience data, announced the launch of Social Direct, a platform that enables advertising agencies, retailers and brands to...

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AppsFlyer Unifies Mobile Marketing Attribution, Sees $56M Series C
AppsFlyer Unifies Mobile Marketing Attribution, Sees $56M Series C
March 08, 2017  |  Investments

Investment activity for the week that ended March 4 roughly doubled from previous levels, as the fund flow hit about $1.7 billion dollars. The bulk...

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Fidzup Brings Mobile Marketing Insights To Brick-And-Mortar Stores
Fidzup Brings Mobile Marketing Insights To Brick-And-Mortar Stores
December 07, 2016  |  Retail

Retail performance mobile marketing expert Fidzup recently announced it raised $3.7 million in a new funding round with venture capitalists Cap Horn, Turenne Capital and...

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Consumers Suspicious Of Mobile Marketing Pushes
Consumers Suspicious Of Mobile Marketing Pushes
February 22, 2016  |  Retail

According to a recent report, consumers are feeling increasingly out of control of the personal data stored on their phones, and the persistent efforts from mobile...

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