Rewards

A cashback reward program is an incentive program operated by credit card companies where a percentage of the amount spent is paid back to the card holder.

Source: en.wikipedia.org

CVS Loyalty Chief Says Program Overhaul Driven by Consumer Desire to Keep It Simple
CVS Loyalty Chief Says Program Overhaul Driven by Consumer Desire to Keep It Simple
January 22, 2024  |  Loyalty & Rewards

Loyalty programs have become a ubiquitous part of the retail landscape, offering consumers enticing rewards and incentives for sticking with their favorite brands. However, as...

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Chipotle: Rewards Partnerships Drive Visibility, Relevance and Brand Affinity
Chipotle: Rewards Partnerships Drive Visibility, Relevance and Brand Affinity
January 15, 2024  |  Loyalty & Rewards

As restaurant brands turn to rewards partnerships to reach new audiences, Chipotle is seeing its efforts in the space keep its products top-of-mind for more...

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Two-Thirds of Shoppers Used Card-Linked Offers to Make Holiday Purchases
Two-Thirds of Shoppers Used Card-Linked Offers to Make Holiday Purchases
January 10, 2024  |  Loyalty & Rewards

The 2023 holiday shopping season provided little reprieve from rising prices, and United States consumers sought ways to manage spending. This made card-linked offers especially...

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4 in 10 Consumers Would Start Using Pay-by-Bank If Perks Were Offered
4 in 10 Consumers Would Start Using Pay-by-Bank If Perks Were Offered
January 09, 2024  |  Payment Methods

Pay by bank, also known as account-to-account (A2A) payments, is gaining in popularity. More consumers are turning to this payment method to shop, pay their...

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2024 Is the Year Retail Gets Personal
2024 Is the Year Retail Gets Personal
January 03, 2024  |  Retail

Thanks to inflation’s starring role, 2023 featured major retail plot twists — consumers counted their pennies while brands and retailers did some serious soul-searching. This...

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More Than Half of Consumers Say Personalized Offers Miss the Mark
More Than Half of Consumers Say Personalized Offers Miss the Mark
December 29, 2023  |  Retail

Personalized offers can be a game changer for merchants. Still, attempts that miss the mark have the potential to annoy and alienate potential customers. Despite...

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Gen Z Favors Brands vs Retailers for Card-Linked Offers
Gen Z Favors Brands vs Retailers for Card-Linked Offers
December 26, 2023  |  Retail

Retailers and brands are constantly seeking ways to foster customer loyalty and generate new sources of sales. One effective strategy is to leverage item-level receipt...

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Comdata Launches Fuel Card With Rewards From Credit Cards
Comdata Launches Fuel Card With Rewards From Credit Cards
November 28, 2023  |  Loyalty & Rewards

Comdata has launched a payment solution that allows fleet owners to enjoy both the benefits of a fuel card and the rewards of their existing credit...

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Amex, Amazon Tie-Up Helps Point the Way Toward Rewards ‘Ubiquity’ 
Amex, Amazon Tie-Up Helps Point the Way Toward Rewards ‘Ubiquity’ 
November 21, 2023  |  Loyalty & Rewards

Ubiquity is what we all want in a rewards program. Ubiquity allows consumers to redeem rewards for the value — the goods and services —...

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