social commerce

Social Media Shoppers Like to Stick With What They Know
Social Media Shoppers Like to Stick With What They Know
March 14, 2024  |  Consumer Insights

For consumers making purchases via social media platforms, PYMNTS Intelligence research reveals, staying within their comfort zone is a top priority. By the Numbers PYMNTS...

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Shoppable TV Shortens the Path to Purchase for Digital Merchants
Shoppable TV Shortens the Path to Purchase for Digital Merchants
March 11, 2024  |  Retail

As consumers’ omnichannel shopping habits rapidly evolve, retailers and brands are finding shoppable content, such as interactive ads and streaming, could go a long way...

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X Aims to Take On YouTube With Smart TV Offering
X Aims to Take On YouTube With Smart TV Offering
March 10, 2024  |  Social Commerce

X reportedly plans to debut a television app for smart TVs in a bid to compete with YouTube. That app could launch on Amazon and Samsung...

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Musk: X Close to Landing NY and CA Payment Licenses
Musk: X Close to Landing NY and CA Payment Licenses
March 07, 2024  |  Digital Payments

Elon Musk says X could soon receive money transmitter licenses from New York and California. The license from California could come in the next month or so,...

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New Shoppable Media Emerges in Blow to Industry Pioneers QVC and HSN
New Shoppable Media Emerges in Blow to Industry Pioneers QVC and HSN
February 28, 2024  |  Retail

With consumers increasingly expecting their shoppable media experiences to flow more seamlessly between entertainment and commerce, traditional shopping networks such as HSN and QVC are...

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Instagram Developing Opt-In Feature for Sharing Location With Others
Instagram Developing Opt-In Feature for Sharing Location With Others
February 26, 2024  |  Social Commerce

Instagram is reportedly developing a feature that will allow users to track the real-time locations of their friends. This “Friend Map” feature is still in the...

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GoDaddy Adds AI-Powered Solution That Generates Email, Website Content
GoDaddy Adds AI-Powered Solution That Generates Email, Website Content
February 26, 2024  |  artificial intelligence

GoDaddy has launched an artificial intelligence (AI) solution aimed at helping small businesses save time and grow their online presence. The new GoDaddy Airo platform uses generative...

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Pinterest Launches Shoppable Streaming Series as Social Apps Monetize Content
Pinterest Launches Shoppable Streaming Series as Social Apps Monetize Content
February 23, 2024  |  eCommerce

As social media companies look for new ways to leverage contextual commerce to drive revenue, Pinterest is launching its first shoppable streaming series.  The company...

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Reddit May Go Public in March Following IPO Filing
Reddit May Go Public in March Following IPO Filing
February 22, 2024  |  IPO

Social media platform Reddit has reportedly publicly filed for an initial public offering (IPO) with the Securities and Exchange Commission (SEC). The move comes more than two...

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