social commerce

LTK Adds New Customization Features to Automatic Direct Message Tool
LTK Adds New Customization Features to Automatic Direct Message Tool
August 20, 2024  |  Social Commerce

LTK has added new customization features and access to weekly payouts to its Creator Commerce platform. The new customization features allow the users of LTK...

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Reddit’s Focus on Partnerships, Dynamic Product Ads Drive Surge in Ad Revenue, Daily Users
Reddit’s Focus on Partnerships, Dynamic Product Ads Drive Surge in Ad Revenue, Daily Users
August 15, 2024  |  Social Commerce

Reddit, the digital forum renowned for its diverse user-generated content, is advancing its presence in the advertising sector through a strategic focus on its community...

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NFL Ups Its Social Media Game With Kansas City Chiefs Leading Digital Surge
NFL Ups Its Social Media Game With Kansas City Chiefs Leading Digital Surge
August 14, 2024  |  Social Commerce

As if being two-time defending Super Bowl champions isn’t enough, the Kansas City Chiefs have set a new standard in the NFL’s digital arena as...

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Creators Turn to Nontraditional Platforms Like Substack for Luxury Social Commerce
Creators Turn to Nontraditional Platforms Like Substack for Luxury Social Commerce
August 14, 2024  |  Social Commerce

As influencers experiment with the best platforms to monetize their followings, some find that to reach a luxury audience, Instagram and TikTok do not quite...

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Contextual Commerce Drives Omnichannel Engagement for Emerging Alcohol Brands
Contextual Commerce Drives Omnichannel Engagement for Emerging Alcohol Brands
August 13, 2024  |  Retail

As alcoholic beverage brands look for ways to capture consumers’ attention and spending in the digital world, Purity Distillery sees contextual commerce help build these...

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@Girls Host: Social Commerce Is Influencing More Personal Content
@Girls Host: Social Commerce Is Influencing More Personal Content
August 12, 2024  |  Social Commerce

As consumers increasingly look to social media to inspire their shopping, the social commerce space is becoming more and more about individual creators’ personalities. Jillian...

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Discover Global Network Points to Social Commerce as Example of Shopping’s Digital Transformation
Discover Global Network Points to Social Commerce as Example of Shopping’s Digital Transformation
August 12, 2024  |  Social Commerce

The lines between social interaction and commerce are increasingly blurred, and they show no signs of separating, at least not anytime soon. “Social commerce takes...

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Social Commerce Shoppers Pick Instagram for Apparel, TikTok for Beauty
Social Commerce Shoppers Pick Instagram for Apparel, TikTok for Beauty
August 09, 2024  |  Social Commerce

As consumers begin to adopt social media channels to make purchases, PYMNTS Intelligence found which apps shoppers are turning to for different kinds of retail...

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Amazon Deals Expands to TikTok, Pinterest
Amazon Deals Expands to TikTok, Pinterest
August 08, 2024  |  Social Commerce

Amazon has  partnered with TikTok and Pinterest to let the users of those social media apps buy products from Amazon without leaving those apps. This...

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