In recent years, TikTok has emerged as a powerful tool for small and medium-sized businesses (SMBs) looking to drive business growth. Its reach and engagement...
TikTok’s new Shop marketplace, which has launched to some users in the United States, has reportedly raised concerns about product authenticity and data privacy. The early version...
From fashion to advertising and beyond, companies increasingly recognize the importance of representing a diverse range of body types, skin tones and backgrounds in their...
X, the social network formerly known as Twitter, has updated its privacy policy to include a new kind of user data it plans to collect: biometric data....
Amid rapid changes in social media, Partners Coffee noted that, for smaller, direct-to-consumer (D2C) brands, marketing on these platforms is becoming less and less worthwhile compared to...
One of the more compelling stories to come out of the pandemic was the idea of shoppable content. The hyper-convenient purchase moment and context of...
Live selling technology firm CommentSold says it has acquired mobile live streaming marketplace Popshoplive. The deal, announced Tuesday (Aug. 22), marks CommentSold’s (CS) entrance into direct-to-consumer commerce, the company...
Short-form video app Triller’s reported number of users doesn’t match the estimates of market intelligence firm Apptopia. While Triller reported 550 million lifetime sign-ups on its...
In 1968, Vogue magazine published an article titled “Can Great Skin Be Created?” by beauty editor Carol Phillips. It caught the attention of dermatologist Dr....