social commerce

Personalized Social Selling Unifies Channels, Drives Higher Conversions
Personalized Social Selling Unifies Channels, Drives Higher Conversions
March 16, 2022  |  Commerce Connected

Omnichannel works well — until someone tries to cross channels. That invisible digital border is where sales and loyalty are being won or lost, and...

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Webuy Snaps Up Group Buying Rival Chilibeli
Webuy Snaps Up Group Buying Rival Chilibeli
March 15, 2022  |  Acquisitions

Social eCommerce startup Webuy acquired its biggest rival, community group buying platform Chilibeli, for undisclosed terms, Asia Tech Daily reported on Tuesday (March 15). Both...

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Twitter to Beta Test Social Commerce Features
Twitter to Beta Test Social Commerce Features
March 09, 2022  |  Social Commerce

Twitter plans to try letting companies showcase products for sale on their profiles — up to 50 at a time, according to a Reuters report....

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Amazon Takes on Clubhouse with Social Audio Mobile App Amp
Amazon Takes on Clubhouse with Social Audio Mobile App Amp
March 08, 2022  |  Amazon Entertainment

On the second anniversary of Clubhouse, Amazon.com has introduced Amp, a competing social audio mobile app where users can create radio shows, be a DJ...

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Indian Social Commerce Platform Meesho Going Public Early Next Year
Indian Social Commerce Platform Meesho Going Public Early Next Year
March 04, 2022  |  IPO

Indian social platform Meesho is targeting early 2023 for its initial public offering (IPO), according to a Reuters report Friday (March 4) that cites a...

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Today in Data: BNPL Provides Buying Power, Social Commerce as Focus Group, Target Invests in Ease and Convenience
Today in Data: BNPL Provides Buying Power, Social Commerce as Focus Group, Target Invests in...
March 02, 2022  |  Today In Data

Successful companies know they need to treat social commerce like a focus group. Plus, Target is continuing to make it easier for shoppers to get...

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The Most Successful Brands Treat Social Commerce Like a Focus Group
The Most Successful Brands Treat Social Commerce Like a Focus Group
March 01, 2022  |  Retail

The problem is clear: You can’t sell to young customers if you can’t talk to them first. In short, all the big-budget, TV ad-spend in...

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Today in Data: Walmart Boosts Livestreamed Shopping, Macy’s Won’t Spin Off eCommerce Division, Promos Get Personalization
Today in Data: Walmart Boosts Livestreamed Shopping, Macy’s Won’t Spin Off eCommerce Division, Promos Get...
February 23, 2022  |  Today In Data

Macy’s announced during its Q4 earnings report that it won’t spin off its eCommerce sector. Plus, Walmart will schedule social media-based livestreamed selling, and SheerID...

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Walmart Deepens Livestreamed Shopping With Regularly Scheduled Programming
Walmart Deepens Livestreamed Shopping With Regularly Scheduled Programming
February 22, 2022  |  Retail

Less than a week after CEO Doug McMillon touted Walmart’s increasingly digital business model, the retailer has announced plans to deepen its commitment to livestreamed content...

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