social commerce

Walmart Announces Second Live Shopping Event With TikTok
Walmart Announces Second Live Shopping Event With TikTok
March 09, 2021  |  Social Commerce

Walmart is ringing in the spring by bringing a new social shopping event to its customers. On Tuesday (March 9), Walmart announced its second livestream...

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Facebook Tests Instagram Reels Integration In India
Facebook Tests Instagram Reels Integration In India
March 09, 2021  |  Social Commerce

As part of a new test, Instagram will now give creators in India the chance to share short videos on Facebook. According to Bloomberg, this...

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Snap Makes Quick Pivot Toward Super Apps
Snap Makes Quick Pivot Toward Super Apps
March 08, 2021  |  Social Commerce

Though long known and described in the media as a social media platform, Snap Inc., parent of the popular social media portal Snapchat, has always...

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Today In Payments: Amazon Opens Cashierless Store In London; Twitter Testing Shopping Card eCommerce Feature
Today In Payments: Amazon Opens Cashierless Store In London; Twitter Testing Shopping Card eCommerce Feature
March 04, 2021  |  News

In today’s top news, Amazon opened its first physical cashierless store outside of North America, and Twitter is adding “Shop” buttons to some tweets. Plus,...

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Twitter Testing Shopping Card eCommerce Feature
Twitter Testing Shopping Card eCommerce Feature
March 04, 2021  |  Social Commerce

Twitter is getting into the social shopping scene with a “Shop” button prominently displayed on some tweets, TechCrunch reported on Thursday (March 4). The new...

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TikTok To Host Event For SMBs
TikTok To Host Event For SMBs
March 03, 2021  |  SMBs

TikTok is looking to get more involved in the world of small- to medium-sized businesses (SMBs), CNBC reported. The effort will include an event hosted...

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Contextual Commerce Expands Beyond Social Media
Contextual Commerce Expands Beyond Social Media
March 03, 2021  |  Retail

The contextual commerce wave has been building for quite some time. In 2018 — a full two years before the words “global pandemic” became a...

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Walmart’s ‘Cookshop’ Celebrity Collaborations Use Content To Build Deeper Relationships With Consumers
Walmart’s ‘Cookshop’ Celebrity Collaborations Use Content To Build Deeper Relationships With Consumers
March 01, 2021  |  Retail

Walmart and video tech company Eko are expanding their Cookshop partnership, a series of shoppable recipe videos that feature brand collaborations and celebrity partnerships to...

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Twitter Plans To Roll Out Subscription Offering
Twitter Plans To Roll Out Subscription Offering
February 25, 2021  |  Social Commerce

As it aims to double its yearly revenue and speed up user growth during the next couple of years, Twitter Inc. intends to debut a subscription...

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