social commerce

Pinterest, Snap, Twitter Compete To Monetize Social Media
Pinterest, Snap, Twitter Compete To Monetize Social Media
February 05, 2021  |  Social Commerce

Lockdowns create fairly optimal conditions for social media platforms from a user engagement point of view, as consumers who can’t go out to see their...

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Listen Up: Clubhouse Takes Social Media Into The Audio Zone
Listen Up: Clubhouse Takes Social Media Into The Audio Zone
January 26, 2021  |  Social Commerce

Wait … there’s a new social media app where people actually talk — and listen to each other? Calling itself “a space for casual, drop-in...

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Pinterest Launches Augmented Reality Eyeshadow Try-On Tool
Pinterest Launches Augmented Reality Eyeshadow Try-On Tool
January 22, 2021  |  Social Commerce

Social media image-sharing platform Pinterest is introducing an augmented reality (AR) try-on tool to help users assess and compare eyeshadow.  “The future of shopping will...

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Poshmark IPO Puts Spotlight On reCommerce
Poshmark IPO Puts Spotlight On reCommerce
January 13, 2021  |  Retail

The 2021 initial public offering (IPO) season is off to a fast start for the payments and commerce business, including an expected filing next week...

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Five Key Takeaways From Poshmark’s IPO Filing 
Five Key Takeaways From Poshmark’s IPO Filing 
December 18, 2020  |  IPO

Social media-focused clothing reseller Poshmark became the latest platform company to file for an initial public offering (IPO) this week, hoping to catch an IPO...

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Walmart Plans First Social Commerce Livestream On TikTok
Walmart Plans First Social Commerce Livestream On TikTok
December 17, 2020  |  Social Commerce

Retail giant Walmart is teaming up with the social media platform TikTok to offer shoppable product offerings directly within the app’s chat window. During a...

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Walmart Joins Livestreaming Trend With TikTok; New ‘Shop Party’ App Debuts
Walmart Joins Livestreaming Trend With TikTok; New ‘Shop Party’ App Debuts
December 17, 2020  |  eCommerce

At a time when the coronavirus has sent record numbers of consumers online instead of to the mall, livestreaming is filling the social vacuum. There’s...

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YouTube’s Brief Outage Focuses Attention On Its Growing Commerce Role
YouTube’s Brief Outage Focuses Attention On Its Growing Commerce Role
December 14, 2020  |  Social Commerce

Google’s massive outage on Monday (Dec. 14) showed not only how much the world relies on services like Gmail, but also spotlighted the company’s YouTube...

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The Rise Of Apparel Subscriptions, Social Commerce And BNPL
The Rise Of Apparel Subscriptions, Social Commerce And BNPL
December 11, 2020  |  Today In Data

Apparel subscriptions are adapting to the work-from-home trend, as physical retail stores are feeling the effects of light traffic and reluctant shoppers. In digital retail, the social...

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