social commerce

Creators Unsure About X’s Revenue Potential as Numbers Drop
Creators Unsure About X’s Revenue Potential as Numbers Drop
March 24, 2024  |  Social Commerce

Elon Musk’s attempts to woo creators onto X is reportedly an uphill battle. As The Wall Street Journal (WSJ) reported Sunday (March 24), Musk met with creators soon...

READ MORE >
Social Apps Race to Monetize Shoppable Commerce Opportunity
Social Apps Race to Monetize Shoppable Commerce Opportunity
March 22, 2024  |  Social Commerce

As contextual commerce transforms online shopping, social media platforms are seizing the opportunity to integrate purchasing into their platforms. These apps and websites, once just...

READ MORE >
LinkedIn ‘Playing With’ the Addition of Games to Its Platform
LinkedIn ‘Playing With’ the Addition of Games to Its Platform
March 17, 2024  |  Social Commerce

LinkedIn says it is exploring a gaming element for its employment networking platform. “We’re playing with adding puzzle-based games within the LinkedIn experience to unlock a...

READ MORE >
TikTok US User Numbers Slow Amid Possible Ban
TikTok US User Numbers Slow Amid Possible Ban
March 17, 2024  |  Social Commerce

TikTok’s troubles apparently go beyond a possible ban in the U.S. The social media platform has seen user growth slow for the first time in...

READ MORE >
Social Media Shoppers Like to Stick With What They Know
Social Media Shoppers Like to Stick With What They Know
March 14, 2024  |  Consumer Insights

For consumers making purchases via social media platforms, PYMNTS Intelligence research reveals, staying within their comfort zone is a top priority. By the Numbers PYMNTS...

READ MORE >
Shoppable TV Shortens the Path to Purchase for Digital Merchants
Shoppable TV Shortens the Path to Purchase for Digital Merchants
March 11, 2024  |  Retail

As consumers’ omnichannel shopping habits rapidly evolve, retailers and brands are finding shoppable content, such as interactive ads and streaming, could go a long way...

READ MORE >
X Aims to Take On YouTube With Smart TV Offering
X Aims to Take On YouTube With Smart TV Offering
March 10, 2024  |  Social Commerce

X reportedly plans to debut a television app for smart TVs in a bid to compete with YouTube. That app could launch on Amazon and Samsung...

READ MORE >
Musk: X Close to Landing NY and CA Payment Licenses
Musk: X Close to Landing NY and CA Payment Licenses
March 07, 2024  |  Digital Payments

Elon Musk says X could soon receive money transmitter licenses from New York and California. The license from California could come in the next month or so,...

READ MORE >
New Shoppable Media Emerges in Blow to Industry Pioneers QVC and HSN
New Shoppable Media Emerges in Blow to Industry Pioneers QVC and HSN
February 28, 2024  |  Retail

With consumers increasingly expecting their shoppable media experiences to flow more seamlessly between entertainment and commerce, traditional shopping networks such as HSN and QVC are...

READ MORE >