social commerce

L’Oréal, Instagram Lead Late-Year Social Commerce Push

L’Oréal, Instagram Lead Late-Year Social Commerce Push
L’Oréal, Instagram Lead Late-Year Social Commerce Push
December 10, 2020  |  Social Commerce

The social commerce category is finishing the year with a flourish. New announcements from Instagram, L’Oréal and Snap lead the way, as consumers find new...

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Instagram Introduces Its New Reels Shopping Feature, A TikTok Competitor
Instagram Introduces Its New Reels Shopping Feature, A TikTok Competitor
December 10, 2020  |  Social Commerce

Instagram is on a roll — with new features that include its introduction of shopping to IGTV, its standalone video for Android and iOS smartphones....

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WhatsApp Rolls Out Shopping Cart Feature For Easier In-App Buying
WhatsApp Rolls Out Shopping Cart Feature For Easier In-App Buying
December 08, 2020  |  Social Commerce

Facebook-owned WhatsApp is rolling out a new shopping cart feature that works in conjunction with its Catalogs tool, making it easier for users to shop...

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Worldpay: Pandemic Has Forced The Issue On B2B Automation
Worldpay: Pandemic Has Forced The Issue On B2B Automation
November 17, 2020  |  B2B Payments

Compared to their direct-to-consumer (D2C) counterparts, the heavy-lifting, hardworking B2B businesses of the world have always been chided for being a few clicks behind when...

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Instagram Rolls Out Dedicated Home Screen Tabs For Shopping, Videos
Instagram Rolls Out Dedicated Home Screen Tabs For Shopping, Videos
November 12, 2020  |  Social Commerce

An Instagram redesign will feature two new tabs to spotlight Shops, its eCommerce section, and Reels, its area for creators’ short videos.  Get the Full...

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TikTok Adds New In-App Donation Option
TikTok Adds New In-App Donation Option
November 11, 2020  |  Social Commerce

TikTok users can now feature the nonprofit of their choice in their profile to encourage others to donate, reported SocialMediaToday. Get the Full Story Complete...

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Chinese Advertising Generates $27B For TikTok’s ByteDance
Chinese Advertising Generates $27B For TikTok’s ByteDance
November 11, 2020  |  Social Commerce

ByteDance is now firmly positioned as the second-biggest platform in China by digital advertising dollars, closing in on Alibaba’s lead and bumping Baidu, according to...

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Target, Ulta Keep Cosmetics Retail Innovation Going Amid Pandemic
Target, Ulta Keep Cosmetics Retail Innovation Going Amid Pandemic
November 11, 2020  |  Retail

The cosmetics business continues its pandemic-driven evolution as new partnerships and new brands continue to enter the market. The latest pairing to make news is...

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