social commerce

Instagram Developing Opt-In Feature for Sharing Location With Others
Instagram Developing Opt-In Feature for Sharing Location With Others
February 26, 2024  |  Social Commerce

Instagram is reportedly developing a feature that will allow users to track the real-time locations of their friends. This “Friend Map” feature is still in the...

READ MORE >
GoDaddy Adds AI-Powered Solution That Generates Email, Website Content
GoDaddy Adds AI-Powered Solution That Generates Email, Website Content
February 26, 2024  |  artificial intelligence

GoDaddy has launched an artificial intelligence (AI) solution aimed at helping small businesses save time and grow their online presence. The new GoDaddy Airo platform uses generative...

READ MORE >
Pinterest Launches Shoppable Streaming Series as Social Apps Monetize Content
Pinterest Launches Shoppable Streaming Series as Social Apps Monetize Content
February 23, 2024  |  eCommerce

As social media companies look for new ways to leverage contextual commerce to drive revenue, Pinterest is launching its first shoppable streaming series.  The company...

READ MORE >
Reddit May Go Public in March Following IPO Filing
Reddit May Go Public in March Following IPO Filing
February 22, 2024  |  IPO

Social media platform Reddit has reportedly publicly filed for an initial public offering (IPO) with the Securities and Exchange Commission (SEC). The move comes more than two...

READ MORE >
Instagram Expands Creator Marketplace, Adds Machine Learning-Based Recommendations
Instagram Expands Creator Marketplace, Adds Machine Learning-Based Recommendations
February 22, 2024  |  Social Commerce

Instagram is making it easier for brands and creators to collaborate on the platform, with the expansion of its creator marketplace to eight new markets....

READ MORE >
Chamberlain Coffee CEO: ‘Subscribe & Save’ Extends Loyalty-Building Opportunity Beyond D2C
Chamberlain Coffee CEO: ‘Subscribe & Save’ Extends Loyalty-Building Opportunity Beyond D2C
February 16, 2024  |  Subscriptions

As brands face increasing challenges driving direct-to-consumer engagement, Chamberlain Coffee is seeing Amazon’s Subscribe & Save program provide opportunities to create long-term customer relationships outside...

READ MORE >
X to Launch New Tools That Connect Advertisers and Creators
X to Launch New Tools That Connect Advertisers and Creators
February 12, 2024  |  Social Commerce

X, formerly known as Twitter, is preparing to launch new ways for advertisers to align with content creators to reach consumers. With the social media...

READ MORE >
Pinterest Pins Hopes on Improved Checkout to Boost Sales
Pinterest Pins Hopes on Improved Checkout to Boost Sales
February 08, 2024  |  Social Commerce

As social media platforms compete to capture consumers’ impulse spending, Pinterest has been making changes to the shopping experience to drive in-app and on-site purchasing....

READ MORE >
Bluesky Nears 4 Million Users After Dropping Invite-Only Requirement
Bluesky Nears 4 Million Users After Dropping Invite-Only Requirement
February 07, 2024  |  Social Commerce

Social media app Bluesky has experienced a surge in popularity since its public launch, attracting nearly 800,000 new users in its first day open to the public....

READ MORE >