As brands see their ad spending across traditional digital media channels doesn’t go as far as it once did, eCommerce merchants are seizing on the...
LinkedIn reportedly entered the influencer marketing business with last week’s launch of an offering that lets advertisers pay to amplify posts from independent creators. These...
With social apps leading the charge in shoppable content, more traditional entertainment companies such as Paramount are seeking new solutions to hold their own amid...
Meta introduced the latest iteration of its custom-made chips designed for artificial intelligence workloads. The new version marks a performance improvement over the previous generation of...
YouTube has added new shopping features for use by creators. “We’re excited to announce even more updates so viewers can shop for new favorites from the...
Meta Platforms asked a judge Friday (April 5) to throw out an antitrust lawsuit filed against it by the Federal Trade Commission. In a court filing, the...
LinkedIn has long been a fundamental part of the B2B economy, now topping 1 billion users. Now it’s showing signs of stepping further into the...
Even as the future of TikTok hangs in the balance, brands continue to leverage the platform’s wide audience of young consumers to drive engagement and...
Social media platform Discord reportedly plans to add advertisements after a history of dismissing them. The ads will begin appearing on Discord’s free platform this week, The...