Social Media

Social media are interactive computer-mediated technologies that facilitate the creation and sharing of information, ideas, career interests and other forms of expression via virtual communities and networks.

Kroger’s Home Chef Partners With Delish as Grocers Monetize Recipe Content
Kroger’s Home Chef Partners With Delish as Grocers Monetize Recipe Content
December 18, 2023  |  Retail

As grocers seek ways to monetize consumers’ enthusiasm for digital culinary content, Home Chef is partnering with Delish to create meal kits based on the...

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How Brands and Retailers Can Make the Most Out of Pinterest’s Predictions
How Brands and Retailers Can Make the Most Out of Pinterest’s Predictions
December 14, 2023  |  Social Commerce

Navigating the rapid trend cycle can be challenging, but add a dose of inflation and it gets even harder — making it so much harder...

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Threads Begins Testing Interoperability With Other Platforms
Threads Begins Testing Interoperability With Other Platforms
December 13, 2023  |  Meta

Meta-owned social media platform Threads has begun tests related to its previously announced plans to make posts available on other platforms as well. “Starting a test...

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X Sees Quarterly Ad Revenue Drop Amid Content Moderation Concerns
X Sees Quarterly Ad Revenue Drop Amid Content Moderation Concerns
December 12, 2023  |  Social Commerce

X, the social media platform formerly known as Twitter, is reportedly facing a slump in advertising revenue this year. The social media platform has been...

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Snapchat+ Surpasses 7 Million Subscribers, Adds New Generative AI Tools
Snapchat+ Surpasses 7 Million Subscribers, Adds New Generative AI Tools
December 12, 2023  |  Artificial Intelligence

Snap said Snapchat+ now has more than 7 million subscribers. The company made the announcement while unveiling the latest generative artificial intelligence features it has...

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Brands Target Consumer Food Spend on Social Media
Brands Target Consumer Food Spend on Social Media
December 12, 2023  |  Social Commerce

Consumers are using social media to buy products, and apparel, beauty, and food and beverage are the three categories they shop the most. A total...

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TikTok Surpasses $10 Billion in Consumer Spending 
TikTok Surpasses $10 Billion in Consumer Spending 
December 11, 2023  |  Social Commerce

TikTok has generated $10 billion in consumer spending, becoming the first non-game mobile app to do so.  The social video app has raised $3.8 billion this...

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X’s Money Movement Push Comes as Regulators Warn of Non-Bank Financial Risks
X’s Money Movement Push Comes as Regulators Warn of Non-Bank Financial Risks
December 11, 2023  |  Digital Payments

X, formerly known Twitter, has been laying the groundwork state by state to move further into money movement. In doing so, the social media stalwart...

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TikTok Invests $1.5 Billion in Indonesia’s eCommerce Platform Tokopedia
TikTok Invests $1.5 Billion in Indonesia’s eCommerce Platform Tokopedia
December 11, 2023  |  Acquisitions

TikTok is reportedly investing $1.5 billion in Tokopedia to salvage its Indonesian eCommerce efforts. The company is set to take a controlling 75.01% stake in Tokopedia, the eCommerce arm of Indonesia’s GoTo...

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