Social Media

Social media are interactive computer-mediated technologies that facilitate the creation and sharing of information, ideas, career interests and other forms of expression via virtual communities and networks.

X to Introduce Video and Audio Calls Without Phone Number
X to Introduce Video and Audio Calls Without Phone Number
August 31, 2023  |  Mobile Applications

X, the social network formerly known as Twitter, is set to expand its offerings by introducing video and audio calls. Owner Elon Musk said in...

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Partners Coffee: Shifting Social Media Landscape Demands New D2C Strategies
Partners Coffee: Shifting Social Media Landscape Demands New D2C Strategies
August 25, 2023  |  Social Commerce

Amid rapid changes in social media, Partners Coffee noted that, for smaller, direct-to-consumer (D2C) brands, marketing on these platforms is becoming less and less worthwhile compared to...

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Report: Triller’s User Count Doesn’t Match Intelligence Firm’s Estimates
Report: Triller’s User Count Doesn’t Match Intelligence Firm’s Estimates
August 21, 2023  |  Social Commerce

Short-form video app Triller’s reported number of users doesn’t match the estimates of market intelligence firm Apptopia. While Triller reported 550 million lifetime sign-ups on its...

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Social Media Shopping Blocked By a Lack of Trust 
Social Media Shopping Blocked By a Lack of Trust 
August 21, 2023  |  Retail

Shopping over social media seems to be the next frontier of eCommerce spend, with 43% of consumers (approximately 110 million individuals) browsing these platforms to...

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Meta’s Threads Gets Desktop Version as Engagement Falls
Meta’s Threads Gets Desktop Version as Engagement Falls
August 21, 2023  |  Meta

Meta is reportedly preparing a web version of Threads, its platform intended to rival Twitter. As The Wall Street Journal (WSJ) reported late Sunday (Aug....

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Elon Musk: X Will Eliminate Block Feature
Elon Musk: X Will Eliminate Block Feature
August 18, 2023  |  Social Commerce

X owner Elon Musk said Friday (Aug. 18) that users of the social media platform formerly known as Twitter will no longer be able to...

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Report: Amazon Offering Influencers Below-Market Rates to Feed Its Tik-Tok Competitor
Report: Amazon Offering Influencers Below-Market Rates to Feed Its Tik-Tok Competitor
August 18, 2023  |  Amazon

Amazon is reportedly offering lower-than-market rates to influencers as it works to build a TikTok-like feed of photos and videos for its new social commerce...

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NYC Blocks TikTok on Government Devices
NYC Blocks TikTok on Government Devices
August 17, 2023  |  Mobile Applications

New York City says TikTok is not welcome in its government buildings. According to multiple published reports Thursday (Aug. 17), the city has become the...

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X Plans to Wind Down Promoted Accounts Offering
X Plans to Wind Down Promoted Accounts Offering
August 15, 2023  |  Social Commerce

X, formerly known as Twitter, is ending its promoted accounts offering. Promoted accounts, which are also known as “Follower Objective” ads, are one of the...

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