Sophia Edelstein

Shop Talk: Pair CEO Says Direct to Consumer Model Frees Brands to Get Personal
Shop Talk: Pair CEO Says Direct to Consumer Model Frees Brands to Get Personal
July 10, 2024  |  eCommerce

Without the limits of physical shelf space, direct-to-consumer (D2C) brands can offer a wider range of products that may be more niche or less universally...

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