staples

Staples’ Serenity-Now Approach To Back-To-School
Staples’ Serenity-Now Approach To Back-To-School
August 07, 2018  |  Retail

About 22 years ago, Staples released what was arguably the best back-to-school commercial in human history. For those unable to watch at work, the commercial...

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All Savvy Omnireadi Merchants Offer Free Shipping And Purchase Histories
All Savvy Omnireadi Merchants Offer Free Shipping And Purchase Histories
February 02, 2018  |  Retail

In Neiman Marcus stores, sales associates carefully take note of customer behavior. “First, they observe the customer — what they’re doing, what they’re saying, their facial reactions,”...

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Back-To-School: The Most Wonderful Time Of The Year
Back-To-School: The Most Wonderful Time Of The Year
September 02, 2017  |  Retail

In 1996 — 21 years ago — Staples created and released one of the greatest television commercials in human history. Yes, we know that is a bold claim, particularly for an ad that...

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Office Depot In Talks To Take Over Staples
Office Depot In Talks To Take Over Staples
July 31, 2017  |  Retail

The rumor mill is churning and, as of today (July 31), there have been futher talks of Office Depot potentially engulfing Staples‘ brick-and-mortar locations. As PYMNTS recently...

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Retailers Raise Concerns Over Potential Border Tax
Retailers Raise Concerns Over Potential Border Tax
July 24, 2017  |  Retail

The retail industry is going through a rough transformation. This shift in the way that retailers operate is evident from consumers’ shift to more online...

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Staples Acquired in $6.9-Billion Deal
Staples Acquired in $6.9-Billion Deal
June 29, 2017  |  Retail

It’s been a rough time for Staples. From its CEO stepping down to its marketing pivot away from retail and missing its Q1 mark, this...

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Zara Defies The Retail Downturn Odds
Zara Defies The Retail Downturn Odds
June 15, 2017  |  Retail

For the last few years, the retail industry has been in a whirlwind of change. As hundreds of brick-and-mortar locations have been closed around the...

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Staples Earnings Meet But Sales Miss In Q1
Staples Earnings Meet But Sales Miss In Q1
May 17, 2017  |  Retail

Shares of national office supply retailer Staples (SPLS) fell 5 percent on Tuesday (May 16) morning following a Q1 earnings report that, while meeting earnings...

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Staples Pivots Its Marketing Strategy Away From Retail
Staples Pivots Its Marketing Strategy Away From Retail
May 04, 2017  |  Retail

For quite some time, office supplies retailer Staples has been struggling to stay afloat. As we’ve reported over the past year, Staples has seen its...

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