As with other industries navigating digital transformation, the entertainment commerce landscape is undergoing a significant evolution. From streaming platforms transforming how people consume media to...
As consumers’ omnichannel shopping habits rapidly evolve, retailers and brands are finding shoppable content, such as interactive ads and streaming, could go a long way...
With more readers turning to digital platforms for their literary fix, demand for audiobooks continues to soar. Against this backdrop, subscription services are seizing the...
With consumers increasingly expecting their shoppable media experiences to flow more seamlessly between entertainment and commerce, traditional shopping networks such as HSN and QVC are...
Netflix has begun requiring subscribers with Apple iTunes billing plans to pay Netflix directly. All “members on the basic plan who were using an iTunes...
As social media companies look for new ways to leverage contextual commerce to drive revenue, Pinterest is launching its first shoppable streaming series. The company...
Apple has launched a free iPhone app for sports fans. The new Apple Sports provides access to real-time scores, stats, and other information about teams...
This week Walmart announced it is buying TV manufacturer Vizio for $2.3 billion. Walmart (and its affiliate, Sam’s Club) have been selling the Vizio brand...
As Shein aims to seize a greater share of consumers’ retail spending by capturing their digital attention, the fast-fashion giant is tapping shoppable livestreams to...