subscription commerce

The use of a recurring, usually monthly, payment business model so consumers and businesses can access products and services on a regular basis. The most popular subscription commerce businesses are streaming services (e.g. Spotify, Netflix), digital media (e.g. Wall Street Journal, Bloomberg), “box of the month” categories (e.g. StitchFix, Barkbox, FabFitFun). Businesses use the subscription commerce model to make access to valuable products more affordable by eliminating the need to make a one-time purchase, e.g. Salesforce, Microsoft Office, fraud and security software).

GoodRx Targets Digital Subscription Growth Amid 14% Dip in Active Consumers

GoodRx Targets Digital Subscription Growth Amid 14% Dip in Active Consumers
GoodRx Targets Digital Subscription Growth Amid 14% Dip in Active Consumers
February 26, 2026  |  Earnings

The prescription experience has started to resemble other parts of digital commerce: shoppers want clear pricing, fewer handoffs and a quicker path from decision to...

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ClassPass Hands Most Customer Inquiries to AI in 24/7 Support Shift
ClassPass Hands Most Customer Inquiries to AI in 24/7 Support Shift
February 05, 2026  |  artificial intelligence

ClassPass is using artificial intelligence (AI) to absorb a growing share of customer support work as inquiry volumes rise, shifting its operation to a chat-first,...

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Say Hello to the Unsubscribe Olympics and the Resolution Economy
Say Hello to the Unsubscribe Olympics and the Resolution Economy
January 01, 2026  |  Subscriptions

The digital economy has a seasonal rhythm. Late December is when consumers “zero out” recurring payments — a thumb-scroll through bank apps and email receipts....

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Klarna to Launch Global Subscription Membership Program
Klarna to Launch Global Subscription Membership Program
October 27, 2025  |  Subscription Commerce

Klarna has unveiled a new global subscription membership program that includes two tiers offering cash back, travel perks, lifestyle rewards and other premium benefits. Get...

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Rent the Runway Plans to Double Inventory to Retain Subscribers
Rent the Runway Plans to Double Inventory to Retain Subscribers
June 17, 2025  |  Subscription Commerce

Rent the Runway reportedly expects greater selection and cost-effectiveness to help it keep the recent momentum it has gained in growing its base of active subscribers....

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Walmart and Amazon Chase Agentic AI, Robotic Warehouses and Customer Loyalty
Walmart and Amazon Chase Agentic AI, Robotic Warehouses and Customer Loyalty
June 06, 2025  |  Retail

Retailers like Amazon and Walmart don’t just battle for consumer spend in brick-and-mortar or online. They battle everywhere, all the time. Get the Full Story...

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