TikTok

TikTok’s COO Vanessa Pappas Steps Down Amid Security Concerns
TikTok’s COO Vanessa Pappas Steps Down Amid Security Concerns
June 22, 2023  |  Personnel

Vanessa Pappas, chief operating officer at Chinese-owned video-sharing platform TikTok, is stepping down from her position after nearly five years with the company. The announcement...

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TikTok Expands Online Retail Offerings to Compete With Shein and Amazon 
TikTok Expands Online Retail Offerings to Compete With Shein and Amazon 
June 21, 2023  |  Retail

In a bid to compete with rivals like Shein and Amazon, TikTok is broadening its online retail offerings. ByteDance, the Chinese parent company of the...

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How Creators Influence Brands — and Why They Listen 
How Creators Influence Brands — and Why They Listen 
June 20, 2023  |  Retail

While skinny jeans have been on the outs for a few years, staying trends include the “clean girl” aesthetic and Crocs, according to Gen Z...

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TikTok Looks to Southeast Asia to Drive eCommerce Growth
TikTok Looks to Southeast Asia to Drive eCommerce Growth
June 15, 2023  |  Social Commerce

TikTok will invest billions in Southeast Asia as it undergoes scrutiny elsewhere in the world. The announcement from the company’s chief executive Thursday (June 15)...

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Walmart Adds NBCUniversal to Stable of Omnichannel Partners
Walmart Adds NBCUniversal to Stable of Omnichannel Partners
June 15, 2023  |  Retail

Walmart and NBCUniversal have teamed to test retail media-powered ads within live sports streaming. “This will mark the first time NBCUniversal’s live sports streaming inventory...

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Twitter Faces Legal Battle Over Copyright Infringement
Twitter Faces Legal Battle Over Copyright Infringement
June 14, 2023  |  Legal

The National Music Publishers’ Association has filed a lawsuit against Twitter, alleging that the platform has been using copyrighted music without permission. NMPA President David...

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ByteDance Chasing WeChat in the Super-App Race With Douyin
ByteDance Chasing WeChat in the Super-App Race With Douyin
June 14, 2023  |  Connected Economy

ByteDance, the parent company of popular social media app TikTok, is on a mission to become China’s next “everything app” to rival the success of WeChat by Tencent. ...

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Food Brands Eye Social Commerce Despite Disappointing Results
Food Brands Eye Social Commerce Despite Disappointing Results
June 12, 2023  |  Social Commerce

Food brands may be looking for ways to capitalize on the potential of social media commerce, but for now, PYMNTS research indicates, potential is all...

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TikTok’s D’Amelios Launch Influencer-Focused Management Firm
TikTok’s D’Amelios Launch Influencer-Focused Management Firm
June 11, 2023  |  Connected Economy

TikTok celebrity family the D’Amelios are launching a management company aimed at fellow influencers. The family is working with management firm Firebird, which has set aside $20...

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