wechat

WeChat is a Chinese multi-purpose messaging, social media and mobile payment app developed by Tencent. It was first released in 2011, and became one of the world's largest standalone mobile apps in 2018, with over 1 billion monthly active users.

Source: wechat.com

Michael Kors Runs Singles’ Day WeChat Campaign
Michael Kors Runs Singles’ Day WeChat Campaign
November 14, 2016  |  Retail

The world’s largest online sale got more attention than ever this year, with roughly $18 billion in total sales. Michael Kors ran a Singles’ Day...

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Tencent Surpasses Alibaba As Most Valuable Chinese Tech Stock
Tencent Surpasses Alibaba As Most Valuable Chinese Tech Stock
August 22, 2016  |  International

Alibaba can no longer call itself the most valuable Chinese tech stock. Social media company Tencent has now claimed that title. Alibaba still has the...

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WeChat Pushes Digital Payments (Red) Envelope 903 Percent
WeChat Pushes Digital Payments (Red) Envelope 903 Percent
February 16, 2016  |  Merchant Innovation

China is seeing a massive shift towards digital payments, with more consumers opting to send money digitally instead of stuffing cash in red envelopes. Since...

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Climbing The Cross-Border Mountain
Climbing The Cross-Border Mountain
January 08, 2016  |  Cross Border Commerce

While there may be a trillion dollar cross-border commerce opportunity out there ready for the taking, the move to actually tap into the market is...

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WeChat’s In-Store Cashless Payments Go Global
WeChat’s In-Store Cashless Payments Go Global
December 02, 2015  |  News

Tencent’s WeChat is expanding its presence far beyond China to monetize the ever-increasing number of globetrotting Chinese consumers. The widely popular Chinese messaging app, which has...

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Tencent’s WeChat Lands In South Africa
Tencent’s WeChat Lands In South Africa
December 01, 2015  |  Mobile Commerce

While consumers in the Western world live in a veritable web of connected devices, shoppers in emerging markets don’t quite have the range of digital amenities...

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