Overcoming the Cash-Centric Culture of Central America and the Caribbean

Digitizing Payments In Latin America

Financial institutions (FIs) and FinTechs anxious to usher Central American and Caribbean countries into the global digital payments stage face cultural, historical and regulatory hurdles — even though the transition is critical to the region’s economic future. In the Digitizing Payments In Latin America Playbook, a PYMNTS and Kushki collaboration, EVVA Finanzas’ Abraham Guzman explains how FIs can overcome deep-rooted mistrust of government and banks by demonstrating the convenience, reliability and security of digital payment technologies.

Inside the May Playbook
  • An interview with Abraham Guzman, CEO of FinTech EVVA Finanzas, on the digital revolution transforming the cash-focused economy of Central America and the Caribbean
  • The latest digital payment trends in Latin America, including how countries such as Mexico and Panama are serving as blueprints for innovative technology adoption in Central America and the Caribbean
  • An in-depth look at digital payment trends across Central America and the Caribbean, including the challenges that come with transforming a cash-dominated region and the infrastructure efforts required for increased digital adoption

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