U.S. Open Banking Tracker
Report: Merchants See Open Banking As Path To Personalizing Consumer Experiences
Consumers are now more loyal to payment methods than to merchants — meaning retailers can no longer afford to guess which payment types matter to customers. In the latest U.S. Open Banking Tracker, Imran Haider, head of open banking at Wells Fargo, explains how open banking solutions and APIs can help merchants access customer payment data to deliver the personalized experiences they demand.