Worldwide, when it comes to shopping, consumers no longer think in terms of channels such as in-store or online. For an increasingly larger share, physical stores have become an extension of the digital shopping experience, and shopping is just shopping. This is one prominent trend...
Half of Brazilian consumers are adopting Click-and-Mortar™ shopping strategies, and the country trails only Saudi Arabia in the Click-and-Mortar™ transformation. The approach blends online and in-store shopping experiences through digital features and has rapidly gained traction worldwide. Brazil’s merchants have the opportunity to emerge as...
Consumers increasingly want digital innovation no matter where they shop. Industry giants typically hold an edge in providing more digital shopping features because of their size and scale. However, savvy small to mid-sized businesses (SMBs) have found ways to punch above their weight despite their...
Integrating online features and in-store shopping is reshaping the shopping experience in the U.K. However, more than one-quarter of U.K. merchants don’t offer the digital shopping features customers want. Even worse, one-third of these consumers faced challenges when looking for the features they most desired...
March 28, 2024
Consumers increasingly want digital innovation no matter where they shop. Industry giants typically hold an edge in providing more digital shopping features because of their size and scale. However, savvy small to mid-sized businesses (SMBs) have found ways to punch above their weight despite their outsized challenges. These moves can have significant implications for customer […]