Amazon Brand news and trends

For Better Or Worse, Customer Service IS The Brand
Retail // July 26, 2017

A good product at a good price: that used to be the recipe for a good brand. But a third ingredient in retail is quickly overshadowing those bastions of success, and that is customer service. Consumers want a seamless shopping experience, and if they don’t...

Quick Reads
Amazon Promotes Private-Label Brands On Rival Websites

October 03, 2018
Amazon is now promoting its own products inside the listings of competitive brands. According to CNBC, some users searching for various products in beauty, health and household and baby items have reported seeing the link “Similar item from Our Brands” show up at the bottom of the listing. The link, which is not an advertisement, […]