Rewards and incentive programs are not the bacon on top of the brussels sprouts. Bob Legters, senior vice president and chief product officer for FIS, says loyalty starts with a good product and good service. If a consumer doesn’t like brussels sprouts, then no amount...
While high tech and baseball might not seem like a natural fit, FIS and the Minors are hoping to change that. One ball park and customer experience at a time. We got the inside scoop of what the ballpark of the future might look like...
July 03, 2017
The physical act of shopping has been truncated by technology. Browse and shop online, pickup in-store. What’s a retailer to do when it comes to crafting effective loyalty and rewards programs? In the latest Topic TBD, Bob Legters, SVP and chief product officer of Global Retail Payments at FIS, tells PYMNTS’ Karen Webster that the big (loyalty) picture boils down to the little things.
May 17, 2017
While high tech and baseball might not seem like a natural fit, FIS and the Minors are hoping to change that. One ball park and customer experience at a time....