As the restaurant industry increasingly shifts to omnichannel, virtual restaurant platform C3 is seizing on the opportunity to drive profitability by making quick-service restaurants (QSRs) menus hew more towards a consumer-packaged goods (CPG) model than cooking from scratch. In an interview with PYMNTS, Sam Nazarian, CEO...
Digital restaurant company C3 is expanding well beyond its ghost kitchen origins to brick-and-mortar locations, private jet food service, and most recently, an in-airport food hall. The food service company — founded and led by hospitality mogul Sam Nazarian, CEO of nightclub and restaurant group...
Hospitality mogul Sam Nazarian, CEO of nightclub and restaurant group SBE, is reportedly stepping up his ghost kitchen efforts even as consumers pull back on restaurant delivery in the face of rising prices. Nazarian, who has been operating in the virtual brand space for years...
Robotic food delivery is becoming increasingly common. C3 by SBE, the Beverly Hills-based food tech company behind 40 virtual and physical restaurant brands, announced Thursday (Oct. 28) that it is partnering with delivery robot creator Coco for remote-controlled fulfillment. The partnership is meant to increase...
September 14, 2016
C3 IoT sees a fourth IT revolution from integrated platforms, Big Data and the application of machine learning. We caught up with Ed Abbo, president and chief technology officer, to discuss C3 IoT’s recent funding round of $70 million and the challenges that cybersecurity and fraud are posing to mobile devices and the IoT.
July 06, 2021
Shopping mall food courts are getting a boost from the ghost kitchen movement spawned by the pandemic, with delivery an important revenue driver as life returns to a new normal, The Wall Street Journal reported on Tuesday (July 6). Sam Nazarian moved from being a hotel lifestyle entrepreneur to a ghost kitchen pioneer and launched Creating Culinary Communities (C3) […]
April 15, 2020
With the COVID-19 pandemic impacting the restaurant business, other companies are coming up with plans to breathe new life into unused kitchens. SBE Entertainment Group is serving up “ghost kitchens”...
