How you pay for that new sofa you just bought on Wayfair matters deeply to the bank that issued your credit card. Consumers have, on average, roughly three credit cards, making the one whipped out most frequently a driver of fees for the issuing bank....
The battle for credit cardholder loyalty is being waged not just on the traditional fields of points and miles, but on the more personalized terrain of relevant and easily accessible benefits. Get the Full Story Complete the form to unlock this article and enjoy unlimited...
The world of credit card rewards is getting a much-needed makeover. Forget the tired points-and-perks model. A new report from PYMNTS in collaboration with Banyan reveals that relevance is the new currency for cardholder engagement. Get the Full Story Complete the form to unlock this article...
At the most basic level, retailers seek to change consumer behavior. They want to incentivize an individual to browse, to click, to find a promotion — say a card-linked offer — so stirring that they cement a relationship with the merchant by clicking the buy...
June 19, 2025
Credit cards remain a central payment instrument for consumers, and their appeal is intrinsically linked to the rewards, offers and benefits they provide. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. […]
May 21, 2025
How you pay for that new sofa you just bought on Wayfair matters deeply to the bank that issued your credit card. Consumers have, on average, roughly three credit cards,...
March 21, 2025
The battle for credit cardholder loyalty is being waged not just on the traditional fields of points and miles, but on the more personalized terrain of relevant and easily accessible...
February 07, 2025
The world of credit card rewards is getting a much-needed makeover. Forget the tired points-and-perks model. A new report from PYMNTS in collaboration with Banyan reveals that relevance is the new...
March 25, 2016
It appears that more and more consumers are getting better connected with loyalty programs by linking their cards to them. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this […]
October 26, 2015
edo Interactive, an advertising technology provider, and SaveAround, a merchant offers provider, announced today (Oct. 26) at Money20/20 a new partnership to integrate SaveAround’s deals platforms to more than 40 million cardholders in...
September 23, 2015
edo Interactive, an advertising technology innovator, has announced a strategic partnership with Rewards Network — an operator of dining rewards programs — which allows the duo to team up on...
