One might expect consumers of older generations, such as baby boomers and seniors, to be most loyal to brands or stores where they shop. These consumers can have built familiarity and comfort with brands for a longer time and may be reluctant to explore new...
For forward-thinking merchants eyeing new ways to keep the transactions flowing, to keep consumers opening their wallets and wielding cards, new approaches to rewards may prove most rewarding. Consumer spending these past few months has been uneven at best, and we’re nearing the sprint (or...
As restaurants turn to technology to weather the economic storm, Cracker Barrel has finally gotten into rewards and is now counting on its new loyalty program to drive traffic down the line. In its first quarter fiscal 2024 financial results, released Thursday (Nov. 30), Cracker...
With consumers overwhelmingly noticing the effects of price increases in their day-to-day lives, per PYMNTS Intelligence, restaurants are seeing diners cut back. By the Numbers The recent PYMNTS Intelligence study, “Consumer Inflation Sentiment: Consumers’ Economy Concerns and the Price of High Prices,” which draws from...
November 14, 2022
Think back to 2020 and 2021, when restaurant delivery was suddenly the pantry, kitchen and server to millions of Americans locked down at home. Operators fast-tracked solutions like the decision to open a digital front door that enabled diners to order online in brand-new ways. However, that heroic effort on the part of eateries was […]
