Gen Z Consumers news and trends

Interviews & Exclusives
Gen Z Members Expect Credit Unions to Double Banking Features

May 30, 2024
According to PYMNTS Intelligence data, 95% of U.S. credit unions (CUs) are now wooing prospective Gen Z members. However, as “How Credit Union Innovation Can Drive Gen Z Engagement, makes clear, Gen Z consumers are a fickle bunch. In the past year, 42% of Gen Z CU members switched their primary financial institution (FI). To […]