Are you down with MOHBE? Oh, don’t know what that is? Well, lean in. MOHBE is the acronym for consumer engagement strategies that incorporate Mobile, Out-of-Home and Beacons, and it’s transforming how retailers and their consumers engage. Gimbal explains how companies can take advantage of...
Gimbal, the location-based technology company that makes, among other things, beacons, said on Monday (July 27) that Jeff Russakow has been named president and chief executive officer of the company. Russakow will also serve as a member of Gimbal’s board of directors, the company said....
Sure, beacon technology helps retailers and venues to know where their customers are — but that doesn’t necessarily translate into engagement. As Kevin Hunter, Chief Operating Officer of Gimbal, explains, the real value of the technology is in its potential to provide the best digital...
Gimbal, a mobile technology company based in San Diego, said Tuesday (July 7) that it is launching a Bluetooth Smart (low energy) beacon for use across a variety of devices. The company said in a release that the hardware, titled the Gimbal Proximity Beacon U-Series...
July 28, 2015
Gimbal, the location-based technology company that makes, among other things, beacons, said on Monday (July 27) that Jeff Russakow has been named president and chief executive officer of the company. Russakow will also serve as a member of Gimbal’s board of directors, the company said. The newly appointed Russakow succeeds Rocco Fabiano in the chief […]
May 08, 2015
Tillster, which offers digital engagement and ordering platforms for the restaurant industry, has teamed up with Gimbal, a proximity mobile engagement provider, to bring mobile location-based services to help restaurants...
