To achieve relevancy with consumers, brands must exhibit authenticity and a clear mission, although what this looks like can vary from brand to brand. For example, Elie Seidman, former CEO of Tinder and current interim CEO of Fast Growing Trees, explained in a recent interview...
When professional makeup artist, author and the founder of Bobbi Brown Cosmetics, Bobbi Brown, founded her clean beauty makeup brand Jones Road Beauty in 2020, she made it her mission to create products with “the best, most efficacious formulas” and avoided including any ingredients that...
Amazon is launching its Off-to-College store geared toward college students and all of their shopping needs, be it furnishing a dorm room or purchasing class supplies, Amazon said in a release. Get the Full Story Complete the form to unlock this article and enjoy unlimited...
Calling all social media stars! Amazon wants you to join its new “social influencer” program. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter,...
June 20, 2019
Amazon is launching its Off-to-College store geared toward college students and all of their shopping needs, be it furnishing a dorm room or purchasing class supplies, Amazon said in a release. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins […]
