International Data Corporation news and trends

AR And VR Spending Projected To Reach $27B In 2018
Innovation // June 04, 2018

With retail uses as a top driver, International Data Corporation (IDC) projects that worldwide spending on virtual reality (VR) and augmented reality (AR) will reach $27 billion in 2018. The estimate marks a 92 percent increase over 2017 spending on the technology, Retail Dive reported. Overall, the...

Is Smartwatch Trend Over? Report Cites 52% Decline In Q3
Wearables // October 25, 2016

The smartwatch market has been a hot one, but it could be cooling off. How fast may be the question. Tech companies large and small have been coveting the wrist with a variety of types of smartwatches: Apple’s got apps, Skagen keeps it more simple and...