Jeff Bettencourt news and trends

When Real-Time Decisions Aren’t Fast Enough

March 07, 2018
big data
Interviews & Exclusives
When Real-Time Decisions Aren’t Fast Enough

March 07, 2018
Big Data is never at rest. The information flow is constant, and so is the analysis that must take place to generate corporate action -- but at the speed of machines, as SVP Jeff Bettencourt tells PYMNTS. One caveat: Grabbing data on the fly could use a hand from technology that helps standardize, normalize, and make sense of all that information whizzing by.