Magic Leap news and trends

Report: Google Could Be Inching Back to Augmented Reality
Partnerships // May 30, 2024

Google is forming a partnership with augmented reality (AR) startup Magic Leap. “We’ve shipped a couple of different versions of augmented reality devices so far, so we’re out there delivering things, and Google has a long history of platforms thinking,” Magic Leap Chief Technology Officer...

Magic Leap Appoints Former Belden Executive Ross Rosenberg as CEO
Personnel // October 25, 2023

Magic Leap, an augmented reality (AR) platform, appointed Ross Rosenberg as its new CEO. Effective Nov. 1, Rosenberg, an experienced technology executive, will succeed Peggy Johnson, who is stepping down after guiding the company through a multiyear transformation into an AR platform, Magic Leap said...

Meta Looks to Launch AR Partnership With Magic Leap
Meta // May 21, 2023

Meta is reportedly pursuing a partnership with augmented reality (AR) firm Magic Leap. According to a Saturday (May 20) report by the Financial Times citing unnamed sources, the tech giant is looking at ways Magic Leap could help it create mainstream AR products through intellectual property licensing and...

Apple’s Nonexistent Smartglasses Beat Google’s In Survey
Apple // May 28, 2019

The product doesn’t even exist yet, but Apple still managed to beat Google in the smartglasses market. A recent survey of AR/VR industry insiders by Digi-Capital and AWE saw Apple come in as the third-most important smartglasses platform, after Microsoft HoloLens and Magic Leap. The...

Quick Reads
Magic Leap Cuts 75 Jobs, Shifts Focus to Technology Licensing

July 19, 2024
Augmented reality (AR) startup Magic Leap reportedly cut 75 jobs on Thursday (July 18) as it reorients its business toward technology licensing. The company’s cuts included its entire sales and marketing departments, Bloomberg reported Friday (July 19). “Magic Leap has been evolving our go-to-market approach to better align with market dynamics and emerging opportunities, optimizing how we support […]

Report: Google Could Be Inching Back to Augmented Reality

May 30, 2024
Google is forming a partnership with augmented reality (AR) startup Magic Leap. “We’ve shipped a couple of different versions of augmented reality devices so far, so we’re out there delivering...

Magic Leap Appoints Former Belden Executive Ross Rosenberg as CEO

October 25, 2023
Magic Leap, an augmented reality (AR) platform, appointed Ross Rosenberg as its new CEO. Effective Nov. 1, Rosenberg, an experienced technology executive, will succeed Peggy Johnson, who is stepping down...

Meta Looks to Launch AR Partnership With Magic Leap

May 21, 2023
Meta is reportedly pursuing a partnership with augmented reality (AR) firm Magic Leap. According to a Saturday (May 20) report by the Financial Times citing unnamed sources, the tech giant is looking at...