While the hit show “Mad Men” wasn’t entertaining viewers with the seedier details of its characters’ lives, it threw some basic lessons on marketing into the mix. Appeal to emotion, pitch the product, make the sale. Before the proliferation of marketing channels vying for customers’ attention,...
Shopping for office supplies just got a little easier for Office Depot and OfficeMax customers. Office Depot Inc., the parent company of the global retailers offering office products and services, announced yesterday (June 1) the launch of its app designed specifically for the Apple Watch....
Barely a week after adding person-to-person payments to Facebook Messenger, Facebook said it is adding the ability for users to chat with businesses on the social network’s mobile app. The company announced the upcoming capability at its F8 developers’ conference on Wednesday (March 25) in...
If there’s one takeaway to learn about how Gap CEO Art Peck is approaching its retail future it’s that he’s willing to try almost anything on the tech side to see what gets customers excited. This may mean — as he once said in an...
June 02, 2015
Shopping for office supplies just got a little easier for Office Depot and OfficeMax customers. Office Depot Inc., the parent company of the global retailers offering office products and services, announced yesterday (June 1) the launch of its app designed specifically for the Apple Watch. The Office Depot app will include features geared exclusively toward […]
March 26, 2015
Barely a week after adding person-to-person payments to Facebook Messenger, Facebook said it is adding the ability for users to chat with businesses on the social network’s mobile app. The...
March 25, 2015
If there’s one takeaway to learn about how Gap CEO Art Peck is approaching its retail future it’s that he’s willing to try almost anything on the tech side to...