Mrbeast Burger news and trends

Is MrBeast’s Pivot From Burgers to CPG Bad News for Influencer-Helmed Brands?
Restaurant innovation // June 21, 2023

As virtual restaurant companies tap influencers’ wide audiences to generate hype in the absence of physical touchpoints, blockbuster YouTuber MrBeast (162 million subscribers) appears to be turning away from the ghost kitchen space toward other food categories. Get the Full Story Complete the form to...

1 in 5 Restaurant Customers Look to Influencers for Recommendations
Consumer Insights // June 20, 2023

As restaurants look for new ways to reach consumers in the digital world, influencer partnerships can be key, PYMNTS data reveals. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins...

MrBeast Burger Taps In-Car Payments to Boost Convenience
Restaurant innovation // March 15, 2023

As restaurants remove payment friction to drive digital sales, MrBeast Burger is leveraging in-car capabilities. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter,...

Will MrBeast Burger’s Digital Success Translate to Physical Restaurants?
Restaurant innovation // August 31, 2022

Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this form, you agree to receive marketing communications from PYMNTS and...