Consumer search and shopping habits have transformed over time. With platforms ranging from Google and Pinterest to TikTok — according to Google’s own data, nearly 40% of Gen Z consumers use TikTok and Instagram for search instead of Google — individuals now have a variety...
Every consumer has gone through at least one iteration in their commercial life of the clunky, junky product search. It starts with a basic idea of what one is looking for — but nothing as specific as say a SKU — entered into a search...
Combine visual smarts with digital context and you’ve created an online shopping method that can respond to consumer impulses and discovery in ways that can feel pleasingly intimate – and can even lead to significant profit boosts. That’s one angle through which you can view...
Visual product search is, reportedly, about to gain another foothold. A feature in planning by Snapchat — more popular with teens than Facebook — would enable consumers to scan objects and barcodes to be sent to Amazon product listings. Details of the project, named Eagle, were reportedly...
August 30, 2023
Consumer search and shopping habits have transformed over time. With platforms ranging from Google and Pinterest to TikTok — according to Google’s own data, nearly 40% of Gen Z consumers use TikTok and Instagram for search instead of Google — individuals now have a variety of avenues to discover brands. Embedded within this shift lies […]
March 18, 2020
Every consumer has gone through at least one iteration in their commercial life of the clunky, junky product search. It starts with a basic idea of what one is looking...
September 06, 2023
As retailers try to entice shoppers away from eCommerce, many brands are turning to artificial intelligence (AI). Among the companies offering their services is Lily AI, the subject of a lengthy profile Wednesday (Sept. 6) by The New York Times. That report notes that while Lily AI’s services — machine learning, artificial intelligence (AI) and human curation — […]
December 29, 2017
According to new research from market research company Survata, Amazon’s grip on product search results is slipping. The figures found consumers used the eCommerce platform for initial product searches 49...
August 02, 2017
Finding new ways to break out of its traditional search methods is something that Google has been doing for the last nearly 20 years. Just 16 years ago, the search...