If a business doesn’t meet its customers’ needs, its competitors will be happy to. That’s increasingly the reality for businesses today. In an era where consumer expectations around convenience and personalization are at an all-time high, digital loyalty programs have emerged as a component for...
Restaurant tech company OpenTable says it has launched a collaboration with Visa. The partnership, announced Tuesday (July 16) and dubbed the “OpenTable & Visa Dining Collection,” is designed to offer eligible Visa cardholders “exclusive access to sought-after restaurant reservations and events” at restaurants across North...
Marriott International has launched an online travel booking program designed for small- to medium-sized businesses (SMBs). The new Business Access by Marriott Bonvoy combines a suite of online booking tools with benefits and rewards from Marriott Bonvoy’s portfolio of brands, the company said in a Tuesday (July...
Brands use loyalty programs to increase sales, acquire and retain members, enhance the customer experience and create advocates. Return on investment (ROI) is foremost among any brand’s metric to measure the efficiency and performance of a loyalty program. Since every loyalty program is different, calculating...
July 17, 2024
If a business doesn’t meet its customers’ needs, its competitors will be happy to. That’s increasingly the reality for businesses today. In an era where consumer expectations around convenience and personalization are at an all-time high, digital loyalty programs have emerged as a component for businesses looking to stay competitive while capturing greater customer lifetime […]
July 04, 2024
Brands use loyalty programs to increase sales, acquire and retain members, enhance the customer experience and create advocates. Return on investment (ROI) is foremost among any brand’s metric to measure...
May 21, 2024
Most credit cards — more than 80% — offer rewards to their users. But making the most of those rewards can be a challenge, particularly for shoppers already caught up...
May 10, 2024
They’re probably not going to Paris to see Taylor Swift. But spending among older, high-income consumers has led a Q1 travel surge that cuts across income and age boundaries, even if...
July 16, 2024
Restaurant tech company OpenTable says it has launched a collaboration with Visa. The partnership, announced Tuesday (July 16) and dubbed the “OpenTable & Visa Dining Collection,” is designed to offer eligible Visa cardholders “exclusive access to sought-after restaurant reservations and events” at restaurants across North America. “The Visa Dining Collection rewards diners for paying with […]
July 09, 2024
Marriott International has launched an online travel booking program designed for small- to medium-sized businesses (SMBs). The new Business Access by Marriott Bonvoy combines a suite of online booking tools with...
June 28, 2024
Six Flags, an operator of theme parks and water parks, has launched a metaverse experience on Roblox that includes a rewards program. The Six Flags Metaverse on Roblox offers virtual roller...
June 26, 2024
Walmart-owned Indian eCommerce firm Flipkart has launched a Unified Payments Interface (UPI) payment app that offers up to 5% cashback on purchases. The new super.money app is available on the Google Play...
