As restaurants look to step up their acquisition and retention initiatives, going beyond strategies that have become the industry standard, cross-brand rewards enable them to reach new consumers while touching more parts of diners’ day-to-day routines. Lauriena Borstein, chief brand officer of fast-casual chains Saladworks,...
This week in restaurants, eateries expand to grocery stores, add ghost kitchens and face regulations. Throughout the last couple of years, restaurants have been seizing on the opportunity to attract new customers in highly trafficked areas by teaming up with grocers to offer in-store locations....
Quick-service restaurant (QSR) salad chain Saladworks announced on Monday (March 29) that it is partnering with Ghost Kitchens Brands to grow its footprint to almost double the current store count in the U.S. and Canada, adding 90 new “non-traditional” locations before the end of the...
While quick service restaurants can be slow to innovate, soup, salad and bowls eateries may be among the more forward-thinking of the bunch. When popular salad chain Sweetgreen realized that few customers paid in cash and those who did slowed down their cashiers, for example,...