Restaurant and brick-and-mortar retail loyalty and guest engagement platform Thanx on Tuesday (April 5) acquired restaurant-focused marketing and data insights platform ZeroStorefront, according to a joint press release. “Thanx is redefining customer loyalty for this industry, driving restaurants away from rote discounts and toward data-driven...
The problem with customer retention in an era when consumers are easily distracted and pulled away isn’t that brands aren’t trying, or even that they are using the wrong tools. The problem, Thanx Founder and CEO Zach Goldstein told PYMNTS, is that they are using...
April 05, 2022
Restaurant and brick-and-mortar retail loyalty and guest engagement platform Thanx on Tuesday (April 5) acquired restaurant-focused marketing and data insights platform ZeroStorefront, according to a joint press release. “Thanx is redefining customer loyalty for this industry, driving restaurants away from rote discounts and toward data-driven insights and personalization that actually maximizes lifetime value. This acquisition […]
